7+ Years of Experience
Content Writing Training
Content writing is the process of planning, writing and editing web content, typically for digital marketing purposes. It can include writing blog posts and articles, scripts for videos and podcasts, as well as content for specific platforms, such as tweetstorms on Twitter or text posts on Reddit.
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Course Feature
- Course duration
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What is Content Writing?
Content writing is easily the fine-crafted art and structural science of making content for digital media. Many different types of content writing examples on the digital front include blogs, scriptwriting for videos, emailers, social media posts, whitepapers, etc.
Is Content Writing Easy?
Content writing is a complex process when you have to be effective for your readers to take action on the CTAs on your content copy. Your call to action should be written in such a way that it provides absolute clarity to the advantages your readers will experience when they act upon it.
Why Is Proper Content Writing Important?
When most people hear “content writing”, they think “writing articles”.
However, writing content isn’t just important for blog posts.
In fact, content writing is important for all types of different content formats, including:
- Video scripts
- Email newsletters
- Keynote speeches
- Social media posts
- Podcast titles
- White papers
- Web page copy
- Landing pages
- YouTube video descriptions
Types of Content Writing
Blogging refers to writing, photography, and other media that’s self-published online. Blogging started as an opportunity for individuals to write diary-style entries, but it has since been incorporated into websites for many businesses.
A blog writer handles:
- Articles
- Blog posts
- Interviews
- Research
Brand journalist
Rather than directly promoting a brand through traditional marketing methods or focusing on making a sale, brand journalism – sometimes referred to as “marketing through journalism” – focuses on building stories and other content that highlights a company or organization’s value from a different viewpoint.
A brand journalist is ideal for:
- Brand stories
- Interviews
- Customer stories
- Press releases
- Internal communications
- Boilerplates
- Company bios
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.
A copywriter knocks out:
- Website copy
- Infographics
- Traditional print media
- Product descriptions
- Sales collateral
A ghostwriter is hired to write literary or journalistic works, speeches, or other texts that are officially credited to another person as the author.
A ghostwriter is perfect for:
- Articles
- Ebooks
- White papers
- Thought leadership
- Off-page content
- Website copy
A technical writer is a professional information communicator whose task is to transfer information between two or more parties, through any medium that best facilitates the transfer and comprehension of the information. Technical writers research and create information through a variety of delivery media.
A technical writer produces:
Social media writer
Social Media Copywriter responsibilities include:
Writing, editing and publishing engaging content for various social networks, including Facebook, Twitter and Instagram. Optimizing social media posts (language, tone, message) based on our target audience’s behaviors.
A social media writer is your go-to for:
- Social media posts
- Quizzes
- Interactive content
- Platform-specific content
- PR outreach
Email writing involves composing, sending, storing and receiving messages over an electronic communication system. An email stands for an electronic mail. Email writing is preferred over other forms of communication as it is cheaper and faster.
An email writer creates:
- Newsletters
- Drip campaigns
- Transactional emails
- Sales nurture
- Customer nurture
A screenplay writer, scriptwriter or scenarist, is a writer who practices the craft of screenwriting, writing screenplays on which mass media, such as films, television programs and video games, are based.
A scriptwriter is a creative resource for:
- Video scripts
- Explainer video scripts
- Podcast scripts
- Radio/audio advertising
- Motion graphics scripts
- Chatbots
Long-form content describes a piece of writing that is between 1,000 — 7,500 words. You might want to read long-form content to get a deep dive of complicated subjects from a robust source of writing. The purpose of long-form content is to provide valuable information to the reader.
A long-form content writer crafts:
- Ebooks
- Data studies
- White papers
- Case studies
- Pillar blog posts
Keyword Research
One of the most prominent thing in SEO is keywords, Keywords make it possible to people find your website via Google or any search engine.
Getting Started
If you are new to content marketing, you have come to the right place!
Plan
Planning can take a number of forms, depending on where you are in your content marketing journey.
Audience
The only way we can maintain long-term success is to continually engage people.
Story
Developing the content in our content marketing strategy is developing the stories of us. It’s the big ideas that we represent.
Channels
A good content marketing channel plan frees you from the constraints of any one content channel.
Process
If we haven’t said it enough, we’ll say it one more time: The processes you put in place to manage your content marketing will be unique.
Conversation
Your content is now a conversation. It’s a story that needs an audience to respond.
Measurement
Measurement comes at the end of this framework, but for many, it’s the beginning, middle, end of your content marketing process… and it’s not easy.
Why Choose Us?
DigitalBrizz Online Training is a One stop solution for all your technological diverse requirements. We develop effective, easy-to-use and business responsive website designing and development, Cost effective and interactive mobile apps for Android, iOS, Unique and versatile Graphic design and Printing services. We also provide with easy and effective software for online exams, lead managements and fees management.
1.Clear and effective communication with developers.
2.Well-structured project management to meet the ultimate goal.
3.Guaranteed quality, reliability, and support.
4.Elegant services to fulfill all your business needs.
5.Team dynamics that influence productivity.
6.Qualified professionals who align with your development needs.
7.Expeditious project completion to meet the deadline.
8.Affordable rates to standout from the competition.
TRAINING METHODOLOGY

PRACTICAL APPROACH
Practical Approach is an application process of aperson experience or idea as being more concerned with or relevant to practice than theory, or something theory or method which was made or developed by others in past by an examination or lesson of theories and procedures.
TRAINING MATERIALS
Training materials are a necessary part of any program or activity that involves knowledge acquisition and retention. The best approach to developing instructional materials is to start by examining the training plan and available resources.
JOB ORIANTED
By keeping in mind these things, we provide Job Guarantee courses at rajkot. We set criteria to require admission in our Job guarantee courses. Learn the talents which cause you to be job-ready. Become an Expert of the Industry Demanded Skills & sell your skills within the corporate sector.
INTERVIEW PREPARATION
We provides comprehensive job interview tips and advice to help you fully prepare for an all-important interview. Preparing for a job interview takes time, careful planning and thinking, so it is important to schedule in some preparation time, at least one week before the interview itself.
INTERNSHIP PROGRAM
We have separate Internship Programs for Final Year students and Trainee Professionals which includes projects under Certified Trainer guidance.It also includes Internship Completion Certificate.
COURSE BENEFITS
Covering up the course a person can easily crack an interview and can work on any real time projects as focus is more on practical training.An Industry Recognised Course Completion Certificate is a part program.
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